SportBusiness International

Analysis and insight for the global sports business


Fiba’s embracing of the .basketball TLD means clubs, coaches and individuals can come together in a global digital community (Srdjan Stevanovic/Getty Images)
19 Sep 2017

Towards the end of his football career, former Tottenham and New Zealand defender Ryan Nelsen became aware of the cyber-squatting trade, where celebrities are offered website domain names similar to their own at extortionate prices. Uneasy about the practice he set about creating a way to prevent chancers from profiting from sports stars' intellectual property. Dominic Bliss finds out more.

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