SportBusiness International

Analysis and insight for the global sports business

Data-Driven Business

Article
9 Mar 2018

The European General Data Protection Regulation – GDPR for short – places significant requirements on companies for the better management and acquisition of their data. And it's not just limited to European rights holders. Andy Fry looks at what sporting institutions can do to comply

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Article
4 Oct 2017

The Football Association of Finland adopted a data-driven approach to increasing player numbers and growing commercial revenue as part of its participation in the Uefa GROW development programme. In this extended report, David Walmsley looks at the way it tried to achieve these objectives. 

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