Activation Case Studies
What are Activation Case Studies?
Each of our case studies takes an activation produced by a brand and a rights-holder. We then explain the objectives of the campaign, detail the practical elements of the activation and report the outcomes.
In 2020 we will publish over 200 activation case studies – 24 every month.
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Featuring brands, agencies and rights holders from around the world
How will Activation Case Studies help me?
- Identify best-practice from a global selection of case studies
- Understand how sponsorship campaigns are effectively activated in order to meet campaign objectives
- Stay up to date with the latest trends and innovations from leading brands and agencies
- View practical campaign examples in every case study to find out what goes into creating a succesful activation