Williams Racing
Williams Racing commercial director on reshaping motorsport’s sponsorship model
Tim Hunt, commercial and marketing director at Williams, wants sponsorship platform to focus on “the USPs of being an F1 team”
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Williams Racing bought by US-based Dorilton Capital
Formula 1 outfit Williams Racing has today (Friday) announced that it has been acquired by US-based private investment firm Dorilton Capital
Umbro returns to Williams F1 after more than 30-year gap
Sports brand Umbro UK has signed a long-term sponsorship with the Williams Racing Formula 1 team as the ‘Official Technical Kit Supplier’ from the 2021 season.
Williams Racing continues to build sponsorship portfolio with Royal Bank of Canada
Formula 1 team ROKiT Williams Racing’s latest addition to its sponsorship portfolio is the Royal Bank of Canada.
Sofina steps up Williams commitment amid sponsor departures
Canadian food products manufacturer Sofina Foods has extended and expanded its sponsorship deal with Formula 1 motor-racing team Williams.
Sofina first joined the team as a partner for the 2019 season