Latest effort seeks to create unified, mobile-based fan experience

Mobile commerce company VenueNext, now a part of payment processing company Shift4 Payments, is beta testing a new mobile self-checkout system for both merchandise and food and beverage that is aimed at helping transform the in-venue fan experience. US Editor Eric Fisher reports.

In this week's episode, podcast co-hosts Eric Fisher and Chris Russo interview Chris Bevilacqua, co-founder and chief executive of sports betting startup Simplebet. Eric and Chris also discuss the warning issued by Comcast Corp. chairman and chief executive Brian Roberts regarding the company's future sports rights, and recent transactions involving sports marketing outfit Playfly Sports and mobile commerce company VenueNext.

Payment processing and technology firm significantly expands sports presence

Tech partnership will help enable further expansion of digital ticketing