In this week's China sports industry round-up: Wigan set for Chinese takeover; Chinese-owned Wolves strike Adidas deal; and CSL first to join Twitter
Twitter has invested in multiple sports-rights deals ahead of the new season in the hope that the sport/conversation mix will kick-start a new period of growth and engagement for the platform. Frank Dunne talks to industry experts about the prospects for Twitter’s great sporting experiment.
What does the launch of Facebook’s Sports Stadium service mean for the future of the sports media market? Kevin Roberts speaks to Dan Reed, head of sports partnerships at Facebook.