Australian Open grows attendances and revenues by 50 per cent after embracing “choice and entertainment” mantra
Richard Heaselgrave, Tennis Australia's chief revenue officer, tells Adam Nelson how pivoting the first grand slam of the tennis season away from tennis has helped the event to grow dramatically over the past five years.
Over the last five years the hackathon has been adopted by several major rights-holders. Kevin McCullagh discusses the impact of hackathons on sports businesses.
Pay-television broadcaster Sony Pictures Networks India has agreed a three-year extension to its rights deal for tennis grand slam the Australian Open
Ticketmaster has broadened its portfolio of grand slam tennis properties through a new global partnership with Tennis Australia which is set to create a first for major sports and entertainment events…
The International Tennis Federation has commenced a search for a new host of the Hopman Cup after bringing an early end to its deal with Tennis Australia, as Perth was confirmed as the final host city…