SailGP
SailGP tackles ocean plastic with The Hidden Sea deal
Global sailing championship SailGP has agreed an eight-year sponsorship deal with Australian wine brand The Hidden Sea
SailGP commits to Sydney with three-year host contract
The Australian city of Sydney will return to the SailGP calendar in 2023 after signing a three-year hosting rights deal with the global sailing series
SNTV’s Story10 retains SailGP video content remit
Story10, an arm of the SNTV sports video news agency, has been re-appointed by SailGP, the annual global sailing series
T-Mobile adds title sponsorship of Chicago event to SailGP deal
SailGP has expanded its association with telco T-Mobile to include title sponsorship rights to its inaugural Chicago Grand Prix
Four cities shortlisted to host Canada’s first SailGP event
SailGP has announced that the Canadian cities of Halifax, Kingston, Montreal and Victoria are on a shortlist to host an event during the global sailing series’ 2023-24 season.
SailGP, T-Mobile strike 5G-focused partnership
SailGP has announced a multi-faceted partnership with telco T-Mobile which will bring 5G technology to the global sailing series during the 2022-23 season
Foxtel renews SailGP rights in Australia
Australian pay-television broadcaster Foxtel has renewed its rights to the SailGP global sailing series
IMG facilitates new SailGP broadcast deals, Lawton on board as chief content officer
The SailGP global racing league has topped up its broadcast distribution in a host of rights deals negotiated by the IMG agency
SailGP to race in Singapore in 2023
Global sailing series SailGP has announced it will stage a grand prix in Singapore next year
SailGP ready to set global sports industry precedent with innovative DAO-owned team
Global sailing series is poised to lay down an important marker by becoming the first major league to establish a team funded and operated by a crypto crowdfunding organization. SailGP chief executive Sir Russell Coutts explains the strategy to Bob Williams.
SailGP adds Christchurch and San Francisco events to 2022-23 schedule
Global sailing series SailGP has added events in Christchurch and San Francisco to its 2022-23 calendar ahead of the final race of the current SailGP season in San Francisco next weekend
Sports Matters Academy | Marketing Matters
Careers and education-focused discussion on the sports marketing business, with speakers from the NBA, Mobile Premier League, Football Marketing Asia, Mailman and SailGP.
NBA, Rajasthan Royals and more to speak at Sports Matters Academy marketing module
The second module of sports industry educational series Sports Matters Academy takes place next Tuesday, March 15, and will focus on the topic of marketing
SailGP appoints Kerner to lead marketing and comms
Global sailing league SailGP has appointed Erica Kerner as chief marketing and communications officer
Mubadala named title sponsor of SailGP Season 2 Grand Final
Mubadala Investment Company, the Abu Dhabi sovereign wealth fund, has been named the title partner of Sail GP's Season 2 Grand Final in San Francisco, California, on March 26-27
SailGP to debut second-screen data platform at Sydney event
SailGP has launched a new second-screen platform which will provide fans with data from the hydrofoiling F50 catamarans that feature in the global racing league
SailGP adds four new cities in expanded Season 3 calendar
The SailGP global sailing series has announced an expanded roster of host cities and national teams for its third season, which begins next year and will end in April 2023
SailGP recruits DRL’s Johnson to commercial development role
The SailGP racing league has recruited Drone Racing League’s Ben Johnson as senior vice-president, strategy and commercial development.