RFU

Latest Features

James Thompson, senior account manager at Cake, looks at creative ways rugby union's sponsors can activate and leverage their partnerships as the sport prepares to return behind closed doors.

The Rugby Football Union has extended its principal shirt sponsorship agreement with telco O2 for another five years in a deal that will take the association between the two organisations to 30 years

England's Rugby Football Union (RFU) has extended its contract with sports equipment brand Gilbert

The Tokyo Olympic flame went on display at the Japanese Olympic Museum next to the National Stadium, the main venue for next year's Games

England's Rugby Football Union (RFU) has signed an extension to its contract with footwear supplier, global sportswear brand Adidas