Nielsen Sports

In this week’s episode podcast co-hosts Eric Fisher and Chris Russo interview Jon Stainer, managing director of Nielsen Sports in North America. Fisher and Russo also discuss significant schedule and ownership developments from the National Football League’s recent Fall Meetings, major moves by TelevisaUnivision and Peacock in US Spanish-language sports media, National Basketball Association superstar Kevin Durant’s entry into Major League Pickleball team ownership, FuboTV’s shuttering of its sportsbook operations, and the planned new stadium for the NFL’s Tennessee Titans.
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SportBusiness is leading two conference panels at this year's All That Matters - Sports Matters conference in Singapore, taking place September 26-28

Amazon has secured a landmark three-year agreement with American data and information company Nielsen to measure Prime Video's exclusive National Football League Thursday Night Football telecasts

The Australian Open tennis grand slam generated more than A$405m ($287m/€278m) in economic activity in the state of Victoria during the pandemic-afflicted years of 2021 and 2022, according to a report b…

Careers and education-focused discussion on the use of data in the sports industry, with expert insight from Nielsen.

The third module of educational series Sports Matters Academy takes place today, March 24, and will focus on the use of data in the sports industry

A new Nielsen Sports & Entertainment study demonstrates the rapidly improving value of esports sponsorships, claiming top level ROI for sponsors has more than doubled in the past two years.

Research indicates property's demographics growing younger and more diverse