NHL (National Hockey League)
The National Hockey League is still looking to revive the World Cup of Hockey, but a proposed tournament in February 2021 has been axed by NHL commissioner Gary Bettman
ESPN Player, the OTT platform of pay-television broadcaster ESPN, will broadcast NHL ice hockey in 61 nations across Europe and Africa thanks to a new rights agreement announced today (Tuesday)
The National Hockey League has announced a multiyear extension of its partnership in the United States with liquor brand Jägermeister, which will remain the "official shot of the NHL”. Te
The National Hockey League has partnered with Disney Streaming Services to debut GameFlow, a new interactive tool that leverages shot pressure data to provide fans with a visual depiction of a game’s m…
The National Hockey League and Massachusetts Mutual Life Insurance Company (MassMutual) are continuing to leverage their partnership this week with a new commercial and a presence at the Macy’s Thanksgiving D…
The National Hockey League's Washington Capitals are looking to leverage the pulling power of superstar Alex Ovechkin by staging a regular-season game in Russia
The National Hockey League will experiment with its new puck and player tracking system at the Honda NHL All-Star Game in St. Louis, Missouri, on January 25, 2020
The National Hockey League has announced a multiyear extension of its long-standing sponsorship with Discover Financial Services, which maintains the company's status as the official credit card of the…
The National Hockey League has renewed its long-standing partnership with Honda in a deal which will keep the Japanese car manufacturer as the NHL’s official automotive partner in the United States an…
In order to develop their presence in China, the NHL have sent Alexander Ovechkin on a one-man ambassadorial trip to Beijing this week. Bob Williams talks to David Proper, executive vice-president of media and international strategy, about how ice hockey's governing body is leveraging its players' star power.
Welcome to the first edition of SportBusiness Group’s US Digest, rounding up the big news and developments coming out of the world’s biggest sports market
In this week's US sports industry round-up: FIFA World Cup ratings recovering from rough start | Rhode Island legalizes sports gaming | NASCAR looking at changing sponsorship model
Welcome to SportBusiness Group’s US Digest, rounding up the news and developments coming out of the world’s biggest sports market Telemundo takes lead against Fox for World Cup viewers As
The National Hockey League (NHL) has appointed Seven League to grow its digital footprint in Europe
Outspoken veteran ice hockey commentator Don Cherry has been fired by Canadian broadcaster Rogers Sportsnet following an anti-immigration rant live on television.
The National Hockey League announced it will stage regular-season games in the Czech Republic and Finland as part of the 2020 Global Series.
The National Hockey League has debuted a Spanish-language website in an ongoing attempt to expand and engage its Hispanic audience
The National Hockey League has expanded its 20-year partnership with real-time scoring system provider SportsMEDIA Technology (SMT), which will now also become the league's puck and player tracking partner.
The National Hockey League and the NHL Players' Association are actively looking to revive the World Cup of Hockey, NHL deputy commissioner Bill Daly has announced
The National Hockey League is continuing its strategy to increase its European fanbase and revenue streams by scheduling more than 50 games in primetime for the continent for the second straight season
The National Hockey League has partnered with athlete marketing platform Opendorse to help its players build their brands and increase fan engagement on social media.
Pay-television broadcaster Canal Plus appears to have renewed its broadcast deal in France for the NHL North American ice hockey league
The National Hockey League has entered into a multi-year licensing agreement with Men’s Wearhouse, Moores Clothing for Men and Jos. A.
Custom sandal brand ISlide has entered into a two-year licensing deal with the National Hockey League to manufacture and distribute footwear products and designs featuring NHL team logos.
The National Hockey League is looking to schedule international games in European growth markets in addition to the continent’s traditionally strong ice hockey markets and is planning to return to stage g…
The National Hockey League is confident its new puck and player tracking system will be ready for the 2019-20 post-season despite dropping Jogmo World Corp as its primary technology partner
North American ice hockey league the NHL, along with its players’ union the NHLPA, have said they are keen to revamp the World Cup of Hockey into an event that is held on a regular basis every four years.
Days after its Canadian rival announced it was ceasing operations, the National Women's Hockey League (NWHL) board has approved expansion to Canada
The National Hockey League announced that the Buffalo Sabres, Chicago Blackhawks, Philadelphia Flyers and Tampa Bay Lightning will participate in the 2019 NHL Global Series
Chicago's United Center, the home of the NBA's Bulls and NHL's Blackhawks will install a new 4k ultra high-definition scoreboard and sound system this summer
NHL Commissioner Gary Bettman this week paid a visit to Raleigh, the capital city of North Carolina, and indicated the Carolina Hurricanes might be in line to host an outdoor game in the near future.
Alex Ovechkin's heroics in leading the Washington Capitals to the 2018 Stanley Cup has helped place the superstar to the top of jersey sales for the 2018-19 season
The NHL has had a 16-team playoff format since 1980, but some owners want to see an expanded playoff in a league that now has 31 teams and will add Seattle as a 32nd team in 2021
Seattle's NHL expansion bid – which looks set to be given final approval by the league's Board of Governors in early December – unveiled plans for a $70m (€61m) training facility in the northern part of…
Seattle's quest for an NHL franchise moved a significant step closer on Tuesday when the league’s executive committee voted 9-0 to forward the city's expansion bid to a full board of governors vote in…
The NHL is staging two exhibition matches in China this week to help grow ice hockey in the country. The next logical step is to hold regular-season games in the Far East, said commissioner Gary Bettman
A host of local investors have brought fresh funding and renewed hope to Seattle’s efforts to have a National Hockey League (NHL) team, while the league’s deputy commissioner has named December as the…