NHL (National Hockey League)

The National Hockey League has announced a partnership with online music marketplace Beatclub to feature its vast catalogue of exclusive music, beats, and songs throughout the duration of the 2020-21 se…

The National Hockey League has made helmet sponsorships a permanent commercial fixture after introducing the move as a trial during the 2020-21 season to help teams recoup lost revenues during the Covid-19…

The National Hockey League has secured a multiplatform content partnership with sports betting media company The Action Network for the remainder of the 2021 Stanley Cup Playoffs.

NBC Sports has added subscription service Peacock Premium as a streaming option for all the remaining National Hockey League Stanley Cup semi-final games

The National Hockey League has secured an agreement with the Canadian government to issue an exemption for cross-border travel for the final two rounds of the Stanley Cup Playoffs

The National Hockey League has announced a partnership with Olympic Entertainment Group, which has named the Estonia-based gaming operator's flagship betting brand OlyBet the league's official sports betting…

Global gaming operator Betway has continued to expand its reach in the United States by securing a multiyear sports betting partnership with the National Hockey League.

The National Hockey League and women's fashion line WEAR by Erin Andrews have unveiled a women’s sportswear collection as part of a multiyear partnership.

The National Hockey League has struck a multiyear North American partnership with cleaning products brand Clorox, which has been designated the official cleaning and disinfecting product partner of the…

US automobile insurance company Olive and Russian gaming operator Liga Stavok have been brought in as new sponsors of the National Hockey League's 2021 Stanley Cup Playoffs Bracket Challenge.

The National Hockey League is poised to bring in Turner Sports as its secondary broadcast partner in the United States in a seven-year deal worth approximately $1.6bn (€1.3

Setanta Sports has secured a four-year extension of National Hockey League rights in Ukraine and the Eurasia region, from the 2022-23 season through 2025-26

Lighting company Signify has announced a partnership with the National Hockey League which will help 4,800-plus ice rinks across North America, from major arenas to community facilities, transition to …

The National Hockey League and ESPN are reportedly close to agreeing a seven-year media-rights deal in the United States. According to Sportsnet, the deal would include the Walt Disney Co

M. Quentin Williams, founder and chief executive of non-profit organization Dedication To Community, explores the business upside if the NHL and MLB were to retire the numbers of former legends Willie O'Ree and Roberto Clemente across their respective leagues

The National Hockey League is looking to engage its supporters by launching the NHL Fan Skills at Home challenge on Instagram and TikTok

The National Hockey League's outdoor games in Lake Tahoe, Nevada, proved a ratings success despite both of the weekend's games suffering severe delays due to poor ice conditions in the intense sunshine