New York Yankees
MLB, Yankees move to dismiss lawsuit from former MiLB affiliate
MLB club, league argue end of MiLB agreement undercuts claims against them
Staten Island Yankees fold, sue MLB and New York Yankees
Minor league club seeks to fight back against loss of MLB affiliation
MLB ‘Field of Dreams’ game now scheduled for August 12, 2021
Major League Baseball’s planned Field of Dreams game, celebrating the famed 1989 movie of the same name, in Dyersville, Iowa, has been rescheduled for August 12, 2021.
Yankees overhaul minor league affiliates
MLB club's moves further large-scale reshaping of affiliated minor leagues
Yankees’ Steinbrenner says prospect of fans in 2021 still uncertain
High-spending club says it suffered largest financial losses in MLB
Yankees, Dodgers get primetime slots for MLB Division Series
League, broadcast partners featuring of two of baseball's most popular teams
Yankee Stadium earns key Covid-19 safety rating
MLB club extends leadership position in health and sustainability practices
TikTok secures New York Yankees, YES Network partnership
Major League Baseball's New York Yankees and regional sports network YES Network have announced a multiyear strategic partnership with social media platform TikTok
Amazon strikes deal to show 21 Yankees games on Prime Video
Prominent streaming platform and YES Network investor to simulcast local OTA games
Yankees creating two new social gathering spaces at ballpark
Two new areas at Yankee Stadium follow extended sponsorship between club and Anheuser-Busch InBev
Teams in prime US travel destinations mine tourists for ticket sales boosts
Rick Snider looks at how pro teams in key US markets are engaging tourists in order to boost attendance numbers.
Blockbuster week of baseball free agency continues with Cole, Rendon signings
Powerful player agent Scott Boras nets $814m in player contracts for three players in less than a week
Yankees strike ticket partnership with Broadway Inbound
Agreement ties MLB club deeper into travel and tourism industry
New York Yankees ‘partnering with Amazon for local streaming-rights deal’
The New York Yankees are reportedly looking to partner with e-commerce giant Amazon to become the first Major League Baseball team to offer games to in-market viewers without a cable TV subscription.
MLB posts decade-low viewership for Division Series playoff round
Non-competitive games, less attractive matchups make for tough comparisons from 2018
Judge tops MLB top-selling player jersey list for third straight year
New York Yankees' star outfielder continues to have most popular MLB player jersey with fans
Yankees become second MLB team to work with Postmates
Baseball club adds mobile-based, skip-the-line food and beverage service in advance of wider 2020 rollout
MLB to stage regular-season game next year at “Field of Dreams” site in Iowa
First-ever MLB game in Iowa will use filming site from famed 1989 baseball movie