National Basketball Association (NBA)
Invictus Games | The rise and rise of “the most important sports competition in the world”
The Invictus Games begins in Toronto on Saturday, with more than 500 athletes from 17 nations set to compete in front of packed stands and global TV audiences. Mark Bisson finds out why the event has proved such a success for athletes, fans and commercial partners since its launch in 2014.
Fake news | Major brands take on China’s counterfeiters
With New Balance beating 'parasite brands' in a Chinese court and Liverpool FC launching a cut-price kit to beat the counterfeiters, major brands are clearly taking the theft of intellectual property seriously. Mark Dreyer finds out more.
NBA schedules regular-season games for Mexico City, London
North American basketball league the NBA has scheduled regular-season games in Mexico City and London, with the Brooklyn Nets set to be at the heart of events in Mexico.
Digitally native | Rights-holders look to replicate NBA’s success in China
China’s sports industry is booming and western rights-holders want a piece of the action. John Reynolds looks at the digital strategies employed by major rights holders.
NBA’s Rockets put up for sale
The Houston Rockets NBA basketball franchise has been put up for sale by owner Leslie Alexander.
Washington Wizards acquire G League franchise
Clippers acquire title-sponsored D-League team
NBA, PlayON unveil daily fantasy sport venture
NBA lines up Charlotte for All-Star Game after change in LGBT policy
New Orleans Pelicans to join NBA D-League drive
NBA expands academies initiative to Africa
Atlanta Hawks to launch D-League team
The Atlanta Hawks have become the latest NBA franchise to announce that they will enter a team into the North American basketball organisation’s D-League development competition.
Atlanta Hawks commit to Philips Arena under redevelopment plan
NBA basketball franchise the Atlanta Hawks will remain at its Philips Arena home until at least 2046 after the City of Atlanta agreed to provide funding for renovations at the facility.
WME-IMG appoints NBA exec to lead Chinese division
WME-IMG has appointed Michael Ma, a former executive of the NBA basketball league, as chief executive of its China subsidiary, as part of an effort to drive the agency’s growth in the country.
NBA’s Kings complete takeover of D-League team
The Sacramento Kings has become the latest NBA basketball franchise to acquire a team in the North American organisation’s D-League development competition.
Ask the experts | What are the strengths and weaknesses of the NBA?
When it comes to international development, few sports properties have been as pro-active and persistent as the NBA. SportBusiness International asked two expert but independent observers of the competition to reflect on its successes and the challenges facing the league.
Sponsorship | ‘The NBA is one of the most innovative leagues in the world, but Europe is a different animal’
Sports sponsorship expert Misha Sher, head of sport and entertainment EMEA for MediaCom, thinks the NBA represents a compelling opportunity for sponsors – but there are areas where he thinks it could improve.
NBA partnership marks Sportradar’s biggest deal to date
Sports data and betting-related services company Sportradar has signed its biggest deal to date – a wide-ranging, long-term partnership with the National Basketball Association (NBA) announced today (Thursday).