McLaren Racing

All 10 Formula 1 teams are in a pre-season race to secure sponsorship agreements ahead of the new campaign, prompting a deluge of deals to roll in over the course of the week

Spanish beer brand Estrella Galicia has rejoined the McLaren Racing sponsorship portfolio after the expiry of its deal with Ferrari. It will be the organisation's non-alcoholic Estrella Galicia 0

General Motors (GM) has formally registered to join Formula 1 as a power unit manufacturer from 2028 in a move which boosts the prospects of a team owned by Andretti Global, the parent company of Andretti…

McLaren Racing is resisting calls from Dutch health organisations to remove branding of tobacco-free nicotine specialist Velo from its car for the upcoming Dutch Grand Prix

McLaren Racing has extended its agreement with global professional services company Deloitte in a multi-year renewal that expands the association to a global level

McLaren Racing has signed up customer relationship management company Salesforce to its sponsorship portfolio

McLaren Racing has signed up logistics company DP World as a sponsor of its Formula 1 team

McLaren Racing has extended and expanded its agreement with sportswear brand Castore

McLaren Racing has announced a new sponsorship between its NTT IndyCar Series team Arrow McLaren SP and semiconductor manufacturer Onsemi

McLaren and crypto sector sponsor OKX unveiled an eye-catching new livery for the Formula One team’s cars ahead of last month’s Grand Prix in Singapore. It

The volume of US brands agreeing sponsorship deals with Formula 1 teams has increased by 66 per cent in the last two years, according to the latest research from SportBusiness Sponsorship

McLaren Racing has partnered with digital agency Seamless Digital to introduce cutting-edge technology which will allow the team to change the branding on its cars during a Formula 1 race weekend in a…

McLaren Racing is to release a series of non-fungible tokens (NFTs) in partnership with open-source blockchain company Tezos to mark the forthcoming Formula 1 grands prix in Singapore and Japan

McLaren has signed up whiskey brand Jack Daniel's as a sponsor of its Formula 1 team. The multi-year deal will commence from the start of the 2023 Formula 1 season

McLaren Racing has signed a multi-year deal with footwear brand K-Swiss, while fellow Formula 1 team Alfa Romeo has agreed a new partnership with neurotechnology platform MindMaze

McLaren Racing has signed a sponsorship agreement with Saudi Arabian city development project NEOM

McLaren Racing has signed up global financial institution Goldman Sachs to its sponsorship portfolio. The multi-year deal makes the company an ‘Official Partner’ of McLaren’s Formula 1 team. A

Formula 1 driver Daniel Ricciardo has been appointed as a brand ambassador of cryptocurrency firm OKX