Lega Serie A

Football
Industry Moves

Anna Guarnerio, the experienced media rights executive who recently left the Infront agency, has taken up a role as head of international media rights at Lega Serie A
Football
Media

Luigi De Siervo, chief executive officer of Lega Serie A, governing body of the top division of Italian club football, has urged the Italian government to allow the extension of the domestic broadcast…
Football
Industry Moves

Experienced Middle East-based sports executive Alfonso De Stefano will run Lega Serie A's new regional office in Abu Dhabi
Football
Media

Lega Serie A believes it can come close to tripling international broadcast revenue by 2030, as the top division of Italian club football readies the sales process for the next three-season window
Football
Media

Lega Serie A, governing body of the top division of Italian club football, has approved the guidelines for its next broadcast rights tender
Football
Events

Saudi Arabia is reported to have offered Lega Serie A a fee of €138m ($138m) to host the Supercoppa Italiana over a six-year period, while the organising body of the top division of Italian club football i…
Football
Stadia

Deutsche Fußball Liga (DFL) and Lega Serie A, organising bodies of the top divisions of German and Italian club football, have made moves to address the global energy crisis and its impact on their teams …
Football
Fan Engagement

Lega Serie A has launched dedicated Japanese and Portuguese Twitter accounts as part of plans to improve its engagement with fans
Football
Host Broadcast & Production

Lega Serie A, the organising body of the top division of Italian club football, has appointed digital media company AdPlay Media Holding to develop a new multimedia platform through which it will provide…
Football
Licensing & Merchandising

Lega Serie A has become the latest sports league to sign an agreement with non-fungible token (NFT) fantasy sports platform Sorare
Football
Sponsorship & Marketing

Initial idea behind deal would have seen Puma combine Serie A ball supply rights with FIGC kit deal Puma keen to make strides in football segment of sports equipment market in Italy
Football
Licensing & Merchandising

Football-focused streaming and media platform OneFootball has signed a global agreement with Lega Serie A to launch officially licensed digital collectibles for fans, while it has also struck separate…
Football
Media

Lega Serie A, the organising body of the top division of Italian club football, is said to be weighing up launching its own OTT platform on which to show highlights
Football
Sponsorship & Marketing

Frecciarossa, the main brand of Italian train operator Trenitalia, has renewed an agreement for naming rights to the Coppa Italia club football competition
Football
Media

Lega Serie A has ended its lengthy search for a new broadcast deal in the Middle East and North Africa as the majority of clubs voted for a three-year agreement with pay-television broadcaster Abu Dhabi…
Football
Media

Lega Serie A, the organising body of the top division of Italian club football, has welcomed the official introduction of changes to the Melandri Law, specifically concerning contracts it can enter into…
Football
Media

Lega Serie A, the organising body of the top division of Italian club football, is said to be considering the launch of its own radio channel
Football
Media

Pay-television broadcaster beIN Media Group has made a fresh bid to reclaim Serie A rights in the Middle East and North Africa