Lawn Tennis Association (LTA)
Cinch replaces Fever-Tree as title sponsor of Queen’s Club Championships
The Lawn Tennis Association (LTA) has named online car selling platform Cinch as the new title sponsor of the LTA’s Queen’s Club Championships.
Gareth Balch | Why 2021 consumer behaviour presents an opportunity for sport
Two Circles CEO Gareth Balch explains why 2021 will present a once-in-a-generation opportunity to grow the world’s engagement with sport – making it more important than ever to be a sports marketer
TAG Heuer to replace Rado as LTA timekeeper
Swiss luxury watchmaker TAG Heuer has signed a three-year sponsorship with the Lawn Tennis Association (LTA), the governing body for tennis in the UK
LTA adds Dunlop to growing sponsorship portfolio
The Lawn Tennis Association (LTA) has signed up tennis equipment specialist Dunlop to its sponsorship portfolio
Rugby main beneficiary as UK government unveils £300m sports support package
A total of 11 UK spectator sports will receive a share of £300m (€335m/$397m) from the UK government to see them through coronavirus restrictions this winter.
Castore continues teams drive with five-year LTA deal
Castore, the UK-based sportswear brand increasingly moving into the teams kit supply sector, has signed a five-year deal with the Lawn Tennis Association, the national governing body for tennis in Great…
River Media Partners agency serves up rights deals for UK Pro Series
River Media Partners, the independent media-rights agency recently launched by Nick Chesworth, Dominic Hayes and Ben Nicholas, has sealed a string of broadcast deals for the climax of the UK Pro Series…
Amazon coverage and Hawk-Eye line judges for Murray’s ‘Battle of the Brits’
Live tennis will return to the UK market later this month with subscription streaming service Amazon Prime Video securing rights to the ‘Battle of the Brits’ men’s exhibition tournament.
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LTA registers £8.7m profit but Wimbledon cancellation threatens finances
The Lawn Tennis Association, the national governing body for tennis in Great Britain, recorded an operating profit of £8.7m ($10.64m /€9.68
ITF launches tennis rating project
The International Tennis Federation has joined forces with national associations in France, the UK and the US to launch a strategic project which it claims could be “game changing” for the development of …
LTA set to receive Wimbledon windfall
The Lawn Tennis Association is set to receive £40m (€45m/$51m) from the 2018 edition of the Wimbledon tennis Grand Slam, according to the Daily Mail newspaper.
Bath to stage Great Britain’s first Fed Cup tie in 25 years
Great Britain is to play a Fed Cup event at home for the first time in more than 25 years after the Lawn Tennis Association announced that it is to host next year’s Europe/Africa Group I tie.
Davies to replace Gregson as LTA chief
Mervyn Davies has been appointed as the new chairman of Britain’s Lawn Tennis Association (LTA).
Downey to exit as LTA chief for Tennis Canada return
The Lawn Tennis Association (LTA) has today (Thursday) announced that Michael Downey has tendered his resignation and will leave his position as chief executive in June to return to his former role at Tennis Canada.
Eastbourne extends Aegon International deal, unveils revamp plans
The International Tennis Centre in Eastbourne, England, is to undergo a £44m (€57.3m/$64.6m) revamp after the venue secured hosting rights to the Aegon International tournament for the next 10 years.
The Leader: Michael Downey
Michael Downey, the Canadian businessman in charge of reviving British tennis as CEO of the Lawn Tennis Association (LTA), on taking on the old guard and why his organisation is not having an identity crisis.
LTA appoints first female president
The Lawn Tennis Association (LTA) has announced the appointment of its first-ever female president with Cathie Sabin stepping up from the deputy president position.
LTA names Aegon Championships hospitality partner
The Lawn Tennis Association (LTA) has granted Keith Prowse the official hospitality contract for the Aegon Championships.