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Latest Features
Opinion | Olympic bidding
Opinion | Don’t shoot the messenger
Opinion | Sport can provide antidote to insularity of Trump
Brexit and the election of Donald Trump suggest a world that is rejecting globalisation. But sport can provide a counterbalance and an antidote to an an increasingly inward looking planet, says Kevin Roberts.
Opinion | European sports industry has ‘an antipathy’ to tech start-ups
Technology may be shaping the future of sport but SnapRapid CEO Russell Glenister thinks there is a deeply ingrained conservatism towards tech start-ups in European sports organisations.
Opinion | Why it is impossible to keep politics out of sport?
If a brand wants to sell to a mass market, sport delivers the eyeballs like nothing else writes Kevin Roberts. It’s why companies pay megabucks for spots around the Super Bowl, an event that is now routinely used to debut fresh creative work and which has, in the last decade or so, become a combative arena for the ad agencies, as well as competing teams.
Atos pays more to deliver ‘most complex IT contract in sports’ through Paris 2024
Tokyo 2020 secures venues for rescheduled Olympics
Cancellations sweep global sport as coronavirus spreads
IWF president Tamás Aján resigns IOC honorary membership
Features
Opinion | The Olympics might be over, but Rio needs to deliver on its Paralympic promises
So once again the experts got it right. It may have gone too close to the wire for comfort, but when it really mattered, Rio delivered as an Olympic host city. Once the cameras started to roll, Rio gave the world unforgettable images and indelible memories of some great sporting moments.
Country focus | Is Brazil ready for the world?
A two-year window of opportunity presented by hosting sport’s two biggest events in quick succession has turned into a damage limitation exercise for Brazil. SportBusiness International assesses the political and economic turmoil that has accompanied the build-up to this month’s Rio Olympics.
Opinion | Blanket ban should have been a no-brainer
Kevin Roberts argues that the greater good of the Olympic Games would have been best served by a blanket exclusion of Russian athletes at Rio 2016.
The Tokyo stadium saga
Is the saga surrounding the development of the main stadium for the Tokyo 2020 Olympic Games finally at an end? SportBusiness International reports.
Why branding is a central issue to sport’s corruption scandals
Kevin Roberts, founding editor, SportBusiness International on why branding is a central issue to sport's corruption scandals