Football Association of Wales (FAW)

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The telecommunication company’s 2019 rebrand saw it move toward a focus on community and social engagement, something it is intending to carry through into its lead partnerships of all four UK football associations.

Each of the United Kingdom's national football associations has partnered with Nationwide Building Society to support the return of grassroots football

Telecommunications giant BT has expanded its presence within British football by agreeing to become the Lead Partner of all four Home Nations football teams