Fenway Sports Group

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Fenway Sports Management, a marketing subsidiary of Fenway Sports Group, which owns the Boston Red Sox and Liverpool FC, has no plans to follow Anheuser-Busch's innovative incentive-based sponsorship model

More improvements to Fenway Park could be on the way

Fenway Sports Group, the parent company of the Boston Red Sox, is looking to build a “state-of-the-art performing arts centre” in the shadow of Fenway Park in a bid to make the area a year-round entertainment dis…