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Asian football fan clubs cry out for live digital experiences during shutdown
SportBusiness speaks to Asian fan clubs of European football teams to see what they made of their favourite teams' efforts to keep them engaged during the pandemic.
Bayern Munich at crossroads as club prepares for life without Hoeness and Rummenigge
As Bayern Munich have all but elected a new club president, Bob Williams takes a look at how the club's executive board is set to change in the coming seasons.
Roma and the Bundesliga bring the banter to win fans and engage people on social media
As clubs and rights-holders from across football continue to adopt more human and humorous voices on social media, representatives from AS Roma and the Bundesliga explain the commercial benefits that underpin the strategy.
FC Bayern Basketball signs up REWE in Sportfive-brokered deal
Germany’s FC Bayern Basketball has become the latest sports team in the country to sign up supermarket chain REWE as a sponsor.
Round-Up: Bayern irks Chinese fans, Kohli has biggest Asian Instagram following, India proposes BRICS Games, and more
The former US ambassador to Singapore Kirk Wagar has resigned from the board of Axington, a firm linked to Bellagraph Nova Group, the company claiming to be bidding for English football club Newcastle…
Bayern Munich drive off with lucrative Audi renewal
German car manufacturer Audi has signed off on a four-year sponsorship renewal with Bundesliga champion Bayern Munich in a deal thought to be worth between €50m ($54.8m) and €60m per year.
Hainer takes over from Hoeness as Bayern Munich president, club reports record turnover
Former adidas chief executive Herbert Hainer has been confirmed as the new president of Bayern Munich after he secured an overwhelming majority of votes at the Bundesliga club's Annual General Meeting