Fanatics
Detroit Lions, Fanatics extend and expand e-commerce partnership
The National Football League's Detroit Lions and global sports merchandising company Fanatics have announced a multiyear extension and expansion of their existing e-commerce partnership, which will now …
NBA to open first Australia retail stores
The National Basketball Association (NBA) has unveiled plans to open its first retail outlets in Australia in partnership with global sports merchandise company Fanatics and retail specialist Lids
NBA to open first retail store in Germany
The National Basketball Association is looking to expand its presence within Germany by opening the league’s first retail store in Berlin, in partnership with global sports merchandise company Fanatics.
Fanatics builds college presence with multifaceted Alabama deal
Global sports merchandising company Fanatics has secured a long-term, multifaceted partnership with the University of Alabama to significantly enhance its presence in the collegiate athletics landscape…
Fanatics extends collegiate push with Nike fan apparel deal
Global sports merchandising company Fanatics has entered into a long-term partnership with Nike to manufacture college sports fan apparel for a select group of leading universities starting in the summer …
NHL strikes premium lifestyle apparel deal with Mitchell & Ness
The National Hockey League has secured a long-term apparel and headwear licensing agreement with premium lifestyle sportswear and culture brand Mitchell & Ness.
Meredith McPherron on the evolution of Drive by DraftKings
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Meredith McPherron, chief executive and managing partner of Drive by DraftKings. Fisher and Russo also discuss ongoing turbulence and change in the golf business spurred by the arrival of LIV Golf, Bruin Capital’s sale of streaming video technology company Deltatre, Susquehanna Investment Group’s new support of sportsbook PointsBet, a non-fungible token partnership involving the National Hockey League and NFT distribution platform Sweet, and moves by Fanatics chief executive Michael Rubin to sell his equity in Harris Blitzer Sports & Entertainment and further position the company into sports betting.
Fanatics ‘in talks’ to acquire sports betting company Tipico
Global sports merchandising company Fanatics is in talks to acquire European sports betting company Tipico as the firm looks to make significant inroads into the gambling landscape
Rubin to sell HBSE minority equity stake
Fanatics chief executive Michael Rubin is selling his minority equity stake in Harris Blitzer Sports & Entertainment, the parent company of the National Basketball Association's Philadelphia 76ers and…
Mahan appointed to run Fanatics’ collectibles arm
Veteran media executive Mike Mahan has been appointed the chief executive of Fanatics Collectibles, the trading cards and collectibles division of global merchandising giant Fanatics
Fanatics initiates broad-based program for college trading cards
Set of agreements to combine player, school licensing for digital, physical cards
Aston Villa renews Fanatics merchandising and retail deal
Premier League side Aston Villa has agreed a long-term extension to its global merchandising and retail agreement with sports merchandising specialist Fanatics
NBA to open first Paris retail store in partnership with Fanatics
The National Basketball Association is looking to expand its presence within France by opening the league's first retail store in Paris in partnership with global sports merchandise company Fanatics
NFL led latest Fanatics funding round with $320m investment
Sports-related entities provide more than half of most recent company financing
Vikings strike 10-year Fanatics merchandising partnership
Global sports merchandising giant Fanatics has secured a 10-year omnichannel merchandise and retail partnership with the National Football League's Minnesota Vikings.
WWE, Fanatics strike wide-ranging merchandising pact
Long-term deal covers wide range of physical, digital categories
Julie Uhrman on the development and debut of Angel City FC
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Julie Uhrman, Angel City FC co-founder and president. Fisher and Russo also discuss Major League Baseball’s cancellation of the first week of the 2022 regular season and further impacts from the ongoing labor dispute with the MLB Players Association, the move of Russian oligarch Roman Abramovich to sell the Premier League’s Chelsea FC, a $1.5bn fundraising by Fanatics that now values the company at $27bn, and rising political pressures surrounding National Hockey League star Alexander Ovechkin.
Fanatics now valued at $27bn following $1.5bn funding round
Latest round is the largest in company history