Epic Games deliberately left money on the table at the weekend's Fortnite World Cup finals – by eschewing commercial partnerships and linear media-rights deals, as well as having low ticket-price packages –…
With Endeavor and Wanda Sports both preparing for IPOs, Frank Dunne looks at how the media rights strategies of their respective buying arms, the IMG and Infront agencies, fit into the two groups’ portfolios and explains why potential investors would be advised to look carefully at the small print around some key football deals.
The United States Tennis Association's successful bid to host the inaugural Fortnite World Cup finals at the Billie Jean King National Tennis Center in Flushing Meadows, New York, is part of a wider strategy to introduce the refurbished facility to a new and younger audience. Story by Bob Williams.
Global sports and entertainment company Endeavor has ended its partnership with Saudi Arabia’s Public Investment Fund (PIF) by returning the $400m (€354.9m) invested in it, according to multiple reports.
The marketing division of Endeavor, the holding company of the WME and IMG agencies, has today (Wednesday) announced the acquisition of Clifford French, a UK-based sport and entertainment communications…
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.