DFL (German Football League)

Latest Features

German football has earned praise for its blend of ideological purity and commercial nous, but calls to reform restrictions on private ownership and investment are growing. With the Bundesliga’s media rights coming to market, Callum McCarthy explores how the league’s commercial performance over the next 18 months could shape its long-term future.

Exclusive interview with Christian Seifert, president of German football's DFL, on Fifa’s dysfunctional football family, maintaining the Bundesliga's social functions in a competitive global market, and why he’s using clichéd stereotypes about Germans to succeed in China.

DFL (German Football League) CEO Christian Seifert tells Kevin Roberts how a combination of world-class performance, sold-out stadia and financial stability has helped make the Bundesliga a European football powerhouse.

As the Premier League embarks on its international rights sales, SportBusiness Intelligence, the market intelligence and consultancy arm of the SportBusiness Group, looks at how top football properties…

Ben Speight, head of SportBusiness Intelligence, breaks down the German TV market – one of the few in Europe where free-to-air spend on sport is higher than that of pay-TV.

Football’s German Bundesliga has delivered 5G mobile communications technology during a match for the first time, with VfL Wolfsburg’s Volkswagen Arena becoming the first stadium to trial the coverage.

The proliferation of new digital platforms, coupled with the now global availability of content, have been the main challenges in monitoring the piracy of the Bundesliga in recent years, according to Athletia,…

DFL Digital Sports, the subsidiary of the German Football League (DFL) responsible for the distribution of the Bundesliga’s digital content, has announced the appointment of Bastian Zuber as chief operating o…