Unilever using “passion partnerships” to engage consumers where their passions are, working closely with rights-holders to add value to sponsorships D
Simon Babes looks at the crucial factors to consider regarding match-day experience and crowd movements when a stadium construction project is on the table.
English Premier League club Chelsea has signed up online trading platform GO Markets to its sponsorship portfolio
Spanish LaLiga football club Valencia has seen the collapse of a deal crucial to the competition of its much-delayed Nuevo Mestalla, while English Premier League team Chelsea has delayed its long-running…
Chelsea Football Club sourced its new main shirt sponsorship deal with the UK-telco Three from its in-house team, SportBusiness has learnt
US financier Todd Boehly, part-owner of Major League Baseball’s Los Angeles Dodgers, has made an unsuccessful bid to buy English Premier League outfit Chelsea from Russian oligarch Roman Abramovich.