CBS Sports
Nickelodeon, CBS Sports “Nick-ify” NFL playoff game to reach younger audience
Nickelodeon's broadcast of the NFL wild card game between the New Orleans Saints and Chicago Bears represents the latest – and most technically-advanced – attempt yet by the NFL and its media partners to attract younger fans.
NFL ends 2020 regular season down 7 per cent in ratings
Despite large viewership, league sees ratings erosion due in part to news consumption
CBS Sports Network to remain on Hulu in extended ViacomCBS distribution deal
ViacomCBS has announced an extended distribution agreement with Disney’s Hulu + Live TV, which keeps cable channel CBS Sports Network on the live television streaming service.
NFL ‘poised to generate’ more than $100bn in new domestic rights deals
The National Football League is poised to generate more than $100bn (€82bn) in a series of new long-term domestic television rights deals, further highlighting just how powerful the sports property is t…
CBS Sports unveils details of Nickelodeon kids-focused NFL wild card broadcast
CBS Sports has unveiled details of the upcoming kids-focused broadcast of a National Football League wild card game, which is being simulcast on youth-oriented sister channel Nickelodeon.
Atlantic 10, CBS Sports seal three-year partnership extension
The Atlantic 10 collegiate athletic conference and CBS Sports have agreed to a three-year extension of a domestic media-rights deal for a selection of the league’s television rights.
Formula E secures multiyear US broadcast deal with CBS Sports
Formula E and US network CBS Sports have announced a multiyear partnership to broadcast the all-electric racing series live across various platforms.
International Swimming League strikes US media-rights deal with CBS Sports
The International Swimming League has reached a multiyear media-rights deal with CBS Sports in the United States ahead of the organization's second season
NFL TV ratings deliver mixed view in Week 1
Fox Sports sees meaningful audience gains while other networks struggle
CBS All Access to be rebranded as Paramount+ in 2021
CBS All Access, the streaming home of the Uefa Champions League and Europa League as well as the National Women's Soccer League in the United States, will be rebranded as Paramont+ in 2021
CBS Sports’ NFL ad sales hold steady amid pandemic
Network plans plans to address social justice issues during game production
PGA Championship delivers TV ratings success for CBS, ESPN
The PGA Championship delivered a domestic television ratings boost for both CBS Sports and ESPN as viewers tuned in to see American Collin Morikawa take the first men's golf major championship of the year
CBS acquired additional Uefa Champions League rights in discount deal
CBS Sports secured its additional English-language rights to the Uefa Champions League in the United States at a discounted rate, SportBusiness understands.
NWSL draws record 653,000 TV audience for Challenge Cup final
The National Women's Soccer League broke its domestic television ratings record for the second time in a month over the weekend, when the NWSL Challenge Cup final drew an average audience of 653,000 viewers…
CBS “thrilled” with NWSL Challenge Cup
CBS said it is "thrilled" with the quality and excitement of the National Women's Soccer League Challenge Cup and the reception of fans to network's coverage of the event
Superstar Racing Experience to debut on CBS Sports in 2021
Nascar Hall of Fame drivers Ray Evernham and Tony Stewart have teamed up with Bruin Sports Capital founder and chief executive George Pyne to create a new six-race, short-track motorsport series that w…
CBS acquires Uefa Champions League rights two years early after Turner opts out
CBS has picked up the English-language rights to the Uefa Champions League in the United States two years early after current rights-holder Turner Sports called time on its deal
NWSL Challenge Cup opener is most-watched game in league history
The opening game of the National Women's Soccer League Challenge Cup was the most-watched match in league history, with an average of 572,000 viewers on the main CBS television network