Cake
Havas merges UK operations Cake and Jump to form ‘Havas Play’
The Havas Group has merged its UK creative agency Cake and its UK content and partnerships division Jump to form a new agency, Havas Play, led by former Cake chief executive Rosie Holden
Holden becomes first female CEO of Cake
Cake, the Havas-owned creative agency specialising in sport, entertainment and culture has promoted managing director Rosie Holden to the vacant role of chief executive.