Caesars Sportsbook has secured a multiyear partnership with Madison Square Garden Sports Corp
Caesars Sportsbook has secured a marketing partnership with Archie, Peyton, Eli, and Cooper Manning, who will all be featured in advertising, in addition to making live event and commercial appearances
Jim Van Stone, Monumental’s president of business operations and chief commercial officer, speaks to SportBusiness about the strategy in becoming a first-mover in the NHL's landmark new commercial category.
The Washington Capitals have become the first National Hockey League team to announce a jersey sponsorship deal, striking a multiyear partnership with leading US casino operator Caesars Entertainment
Caesars Entertainment has entered into a multiyear sports betting partnership with the Louisiana State University athletics department, marking the first agreement between a Southeastern Conference college …
The National Football League's Indianapolis Colts and Caesars Entertainment have struck a wide-ranging partnership in which the leading casino operator has been designated as a premier sports betting p…
Online gambling operator 888 has agreed a £2.2bn (€2.6bn/$3bn) to purchase the non-US assets of bookmaker William Hill.