Bundesliga International
Indonesian football offers immense potential but challenges remain, say local experts
The sports industry should pay more attention to football in Indonesia, given the country is the fourth most populous in the world, is projected to have a top five economy by 2050, and is wildly passionate…
Sportradar nets early extension to Bundesliga global betting rights deal
The German Football League (DFL) has agreed to an early extension of its global betting data and streaming rights distribution deal with Sportradar following talks with the industry's various aggregators
Setanta renews Bundesliga in Eurasia, adds rights in Baltics
Pay-television broadcaster Setanta Sports has renewed its exclusive rights to the German Bundesliga across Eurasia and acquired rights in the Baltics previously held by Viaplay
Coupang takes Bundesliga rights off CJ ENM in South Korea
South Korean e-commerce company Coupang has secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, SportBusiness understands
Hungary’s Network4 goes early with Bundesliga renewal to 2029
Hungarian media group Network4 has struck an early extension of its exclusive Bundesliga broadcast contract, tying up rights to the top German league until the end of the 2028-29 season
Bundesliga and Next Media go early with rights extension in Vietnam to 2028
Next Media, the sports marketing agency in Vietnam, has sealed an early extension of its rights to German football's Bundesliga, and is to work with the VMG Media agency to make the matches more widely…
BeIN expands Bundesliga rights with three-year APAC deal
Pay-television broadcaster beIN Sports has acquired rights to the Bundesliga in 10 territories across the Asia-Pacific region as part of a new deal with the German Football League (DFL) until 2025-26
CazéTV to stream one Bundesliga match per week
CazéTV, the YouTube channel of Brazilian influencer Casimiro, has acquired a package of rights to German football's Bundesliga for the 2023-24 season.
Strong Japanese contingent encourages Abema to renew Bundesliga deal
The abundance of Japanese national team players in the Bundesliga has encouraged Abema, the Japanese streaming platform, to commit to another season of showing Germany's top football league
Sony extends Bundesliga rights in Indian subcontinent to 2026
Pay-television operator Sony Pictures Networks India has extended its exclusive rights across the Indian subcontinent to the German Bundesliga for three more seasons
Bundesliga International adds Minute Media as content partner in North America
Bundesliga International has announced Minute Media as the German football league's official content partner in North America
Bundesliga doubles French-language options in sub-Saharan Africa with New World TV
New World TV, the Togo-based satellite broadcaster, has acquired German club football rights in 22 countries across sub-Saharan Africa in a three-year, non-exclusive deal
DAZN Canada to succeed Sportsnet as Bundesliga rights-holder
DAZN, the international sports streaming platform, is to become the new home of German football's Bundesliga in Canada, it was announced today (Monday)
Canal Plus extends Bundesliga rights in sub-Saharan Africa
Pay-television broadcaster Canal Plus has extended its French-language rights in sub-Saharan Africa to the Bundesliga and Bundesliga 2 for a further four seasons
Abema acquires Bundesliga rights in Japan in short-term deal
Japanese streaming platform Abema has acquired rights in Japan to the German Bundesliga in a deal covering the remainder of the 2022-23 season
Bundesliga International boosts Indian engagement with Khel Now tie-up
The Bundesliga International subsidiary of the German Football League (DFL) has agreed a content deal with Indian digital media engagement platform Khel Now
Bundesliga International CMO Naubert to assume Klein’s responsibilities
Peer Naubert, chief marketing officer at Bundesliga International, is to take over the responsibilities of Robert Klein, chief executive of the German league’s international rights sales arm, from the e…
EXCLUSIVE: Bundesliga International CEO Klein to join IMG in leading football role
Robert Klein, chief executive of Bundesliga International, is leaving the German league’s international rights sales arm to head up the football operations at IMG Media, SportBusiness understands.