Atlanta United

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Fan Engagement

Cashless deployments in Atlanta, Tampa point the way toward likely broader adoption across the sport industry.
Football
Attendance

MLS team averaged over 53,000 fans per game last year in just the club's second season Gate revenue on a par with teams in world's top-five leagues, says club president Eales
Football

Darren Eales was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
American Football
Stadia

NFL franchise slashed the price of food and drink at their new Mercedes-Benz Stadium Revenue decline less than anticipated; fan response greater

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Football
Attendance

Major League Soccer team Atlanta United broke the attendance record for the US Open Cup final on Tuesday evening after attracting an announced crowd of 35,709 at Mercedes-Benz Stadium
Basketball
Fan Engagement

The growing trend of "family friendly" concession pricing in North American sports began at Mercedes-Benz Stadium with the Atlanta Falcons and Atlanta United
American Football
Stadia

The one-year anniversary of the Mercedes-Benz Stadium opening will be marked by further price reductions in food and drink concessions.