Amaury Sport Organisation (ASO)

French men's fashion brand Jules has become an official supplier to the Tour de France in a four-year agreement, from 2022 to 2025

Media group Discovery has secured exclusive rights in over 50 markets to show the women's Tour de France until at least 2025

The Paris Marathon’s organisers, Amaury Sport Organisation, have signed a major sponsorship renewal for the event with sportswear brand Asics. 

Spanish logistics company Correos has renewed it official logistics operator sponsorship of Spain’s preeminent cycling race La Vuelta a España for 2021.

Spanish Grand Tour cycling race La Vuelta a España has signed up soft drinks brand KAS as its official soft drink and supplier for the second consecutive year.

J Sports, the Japanese pay-television broadcaster, has renewed its agreement for exclusive broadcast rights to cycling’s Tour de France and the Vuelta a España.

Australian public-service broadcaster SBS has acquired live and exclusive free-to-air rights to the women’s Tour de France cycling event, the inaugural edition of which will take place in 2022.

Swiss watchmaker Tissot has renewed its sponsorship of the Tour de France, La Vuelta and cycling classics such as Paris-Roubaix, Liège-Bastogne-Liège and La Flèche Wallonne, all organised by the Amaury Sp…

Amaury Sport Organisation, the organiser of cycling's Tour de France, has signed up government-owned sports betting operator Française des Jeux as a sponsor of the forthcoming women’s tournament.

Amaury Sport Organisation has agreed a deal with the International Automobile Federation (FIA) to serve as the exclusive promoter of its new cross-country rallying discipline, which has been granted World…

Event promoter Amaury Sport Organisation has signed women’s Tour de France media rights deals with Eurovision Sport and French public-service broadcaster France Télévisions, with online mass participation tra…

Cycling’s Tour de France will continue to be sponsored by French optician Krys. The three-year extension signed by the brand means it continues its association as a major partner of the event.

Christian Prudhomme, general director of the Tour de France, has confirmed that a women’s race will take place in 2022, the first in 33 years.

The Amaury Sports Organisation has announced that the 120th anniversary edition of the Tour de France in 2023 will get under way in the Basque city of Bilbao

Event organiser and promoter Amaury Sport Organisation (ASO) has signed up insurance firm AG as the main sponsor of Belgian cycling events, La Flèche Wallonne and Liège–Bastogne, two of the Ardennes cla…

The Amaury Sport Organisation, organiser and promoter of the Tour De France, has signed up paint brand AkzoNobel as an official supplier to the event

Japanese bicycle component manufacturer Shimano has stepped up its involvement in cycling by signing with the Amaury Sport Organisation (ASO), organisers of events including the Tour De France