Prominent Los Angeles franchise completes deal with healthcare company
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WNBA hires PBA chief executive Edison as inaugural chief growth officer
The Women's National Basketball Association has appointed Colie Edison as the league's inaugural chief growth officer, a move which begins on January 31
Nets minority owner linked to WNBA team takeover
Joe Tsai, co-founder of Chinese internet company Alibaba, is reportedly set to increase his investment in US basketball by agreeing a deal to acquire women’s WNBA team the New York Liberty.
Chicago Bulls sign wide-ranging Klarna partnership
The National Basketball Association's Chicago Bulls have secured a wide-ranging agreement with Swedish fintech company Klarna, which will sponsor the team's practice jersey among other assets.
NBA partnership marks Sportradar’s biggest deal to date
Sports data and betting-related services company Sportradar has signed its biggest deal to date – a wide-ranging, long-term partnership with the National Basketball Association (NBA) announced today (Thursday).