China-based sports digital consultancy and marketing platform Mailman has released its NBA Red Card report today, which analyses the online influence and digital performance of the American basketball…
Our latest on Covid-19
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
Golden Knights and Kings join growing list of NHL teams with helmet deals
The Vegas Golden Knights and LA Kings have become the latest NHL franchises to sign helmet sponsorship deals for the rescheduled 2020-21 season that got underway this week
How NBA China’s 17 sponsors activated around the China Games
NBA China currently maintains relationships with 17 sponsors
Partners a combination of Chinese organisations and multinational companies looking for exposure in the country
Lakers and Nets to take part in NBA China Games 2019
The LA Lakers and Brooklyn Nets will take part in the NBA China Games 2019, with a pre-season match in Shanghai on Thursday, October 10, followed by a rematch in Shenzhen two days later.
NBA broadcasts Summer League game shot exclusively on smartphones
The NBA continues to use the Summer League as a platform for experimentation.
Knicks remain NBA’s most valuable team according to Forbes
The New York Knicks have remained the most valuable NBA team according to Forbes annual rankings of sports teams values. The Knicks are worth an estimated $4bn (€3.5