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Uefa offers regional Champions League packages in China, US using virtual LED ads

Chelsea's US midfielder Christian Pulisic (r) in Uefa Champions League action (Photo by CRISTINA QUICLER/AFP via Getty Images)

European football governing body Uefa is launching regional sponsorship packages in China and the US market for its flagship Uefa Champions League tournament.

Currently, Uefa offers eight global sponsorship packages for the Champions League and remains confident of filling these eight slots for the 2021-24 cycle.

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