HomeNewsEventsRugby UnionEngland

Spurs stadium to host European rugby finals

Tottenham Hotspur’s new stadium has been awarded hosting rights to the finals of the Champions Cup and Challenge Cup rugby union competitions in 2021.

European Professional Club Rugby (EPCR) announced today (Friday) that the Premier League football club’s 62,000-seat stadium, which opened last month, will stage the two events on May 21-22, 2021.

The announcement has been made as Newcastle’s St. James’ Park prepares to host the 2019 finals this weekend. Last year’s event was held at the San Mamés stadium in Bilbao, Spain, while the 2020 finals will take place at the Orange Vélodrome in Marseille, France.

EPCR said that last year’s Finals Weekend in Bilbao delivered a total economic impact to the Basque region of around €49m ($55.1m), with 84,000 fans attending the matches at San Mamés.

EPCR worked with The Sports Consultancy on the tender process to find a host for the 2021 finals. Tottenham’s new stadium will be the seventh European Cup final to be played in England and the first to be held in London outside of Twickenham Stadium.

EPCR director general Vincent Gaillard said: “We received some exceptional bids for the 2021 finals, the calibre of which is testimony to the strength of the process that we have implemented. Finals Weekend is an attractive proposition for fans the world over and the team at the Tottenham Hotspur Stadium have shown their commitment to continually raising the bar for the Heineken Champions Cup final experience.”

Tottenham’s new stadium will also host NFL games as part of a 10-year deal with the American football league. It will host the Chicago Bears and Oakland Raiders on October 6 and Carolina Panthers vs Tampa Bay Buccaneers a week later.

Read this: 9 revenue-generating features at the new Tottenham Hotspur Stadium

Most recent

Formula One is likely to implement virtual advertising more widely in its global broadcast feed following its sponsorship and data rights partnership with ISG. But the sport needs to be careful not to fall foul of broadcast regulations concerning product placement. Ben Cronin reports

German football has earned praise for its blend of ideological purity and commercial nous, but calls to reform restrictions on private ownership and investment are growing. With the Bundesliga’s media rights coming to market, Callum McCarthy explores how the league’s commercial performance over the next 18 months could shape its long-term future.

Paul Rabil, who, with his brother Mike, started up the Premier Lacrosse League in the US, talks to Bob Williams about how they plan to make a success of the new league and about the challenges of setting up a new sports league from scratch.

After suffering early growing pains, the Big3 basketball league appears to have found its feet ahead of its third season this summer. Bob WIlliams reports.