The show, titled “SportsYA!TV, El Magazine,” will also air in Chile, Uruguay, Paraguay and Bolivia.
After the show’s live airings, the segments are archived on the SportsYA.com web site for users to access on demand.
Emilio Romano, president and CEO of SportsYA!, said: “The launch of
SportsYA!TV shows how we are leveraging the original content we produce at SportsYA.com. We are linking our core web business to traditional media to generate new revenue streams and expand our brand presence. ?We are currently co-producing interactive radio shows in Spain, Brazil, and Argentina, developing co-branded print properties and even producing branded sporting events for our clients in Mexico.”