Bangkok, April 16, 2018: London has been named as SportBusiness International’s Ultimate Sports City of 2018, emerging victorious over previous winners Melbourne and New York.
The announcement took place alongside the ongoing SportAccord at the Renaissance Bangkok Ratchaprasong Hotel, at an awards ceremony which saw 14 other awards presented across the categories of best Hosting, Venues, Transport and Infrastructure, Accommodation, Event Strategy, Legacy, Quality of Life, Public Support/Tourism, and Marketing/Promotional Ability/Branding. Four further awards were handed out for best small, medium, large and extra-large cities.
The awarding marks the culmination of a process which has seen 150 overall contenders cut down to a shortlist of 30 cities in consideration for the title of Ultimate Sports City, based on their major-event portfolios and supporting work.
Five continents were represented by the 30 finalists, including previous winners London, New York and Melbourne alongside three first-time entrants in Abu Dhabi, Mexico City and Prague. The UAE capital came out on top in the race for the best newcomer award.
The awards were decided by a combination of in-depth data, provided by the cities themselves, and a round of voting by a panel of esteemed external judges, with final fives in each category unveiled last week.
Sean Parry, senior consultant at The Sports Consultancy and a member of the Ultimate Sports City judging panel, said: “London has consistently demonstrated all round excellence, consolidating its reputation as a world leading host destination for global sports events”
“London’s all-round offering as a destination for sport made it a logical choice as the Ultimate Sports City,” added Kelly Fairweather, chief operating officer of the International Tennis Federation and another of the judges.
A full-length report, including interviews with representatives from winning cities and analysis of the trends across the hosting sector in 2018, will be featured in issue 242 of SportBusiness International magazine, and will also be made available online as a PDF download in June.
Ultimate Sports Cities 2018 Award winners
Overall Ultimate Sports City 2018: London
Best Small City: Glasgow
Best Medium City: Auckland
Best Large City: Melbourne
Best Extra-Large City: New York
Best Hosting: London
Best Venues: Melbourne
Best Transportation: Paris
Best Accommodation: Dubai
Best Event Strategy: Melbourne
Best Legacy: London
Best Quality of Life and Economic Impact: Vancouver
Best Public Support and Tourism: New York
Best Marketing and Branding: London
Best Newcomer: Abu Dhabi
About the awards
The SportBusiness Ultimate Sports Cities Awards are the internationally recognised and longest-established rankings of the world’s top sports hosts. The have been held every two years since 2006 when they were founded by SportBusiness International.
The judging panel:
- Tanya Heimlich-Ng Yuen – director, Burson-Marsteller Sport
- Jon Tibbs – chairman, JTA
- Kelly Fairweather – chief operating officer, ITF
- Sean Parry – senior consultant, The Sports Consultancy
- Leanne Arnold – director of strategy and communications, M-IS
For further information about SportBusiness Ultimate Sports Cities contact Robin Hume at firstname.lastname@example.org or Adam Nelson at email@example.com.