French esports team Solary has added aperitif brand Justin Bridou as a sponsor
Subway signs first EMEA-wide gaming deal with Beckham’s Guild Esports
Guild Esports, the global esports organisation co-owned by David Beckham, has agreed an EMEA-wide sponsorship deal with the Subway sandwich franchise
ESL appoints co-chief executive, signs new Euronics deal
Germany-based esports tournament organiser ESL has named Craig Levine as its new co-chief executive and agreed a new partnership with electrical goods and home appliances retailer Euronics
DreamHack extends Sport1 rights deal, signs Blizzard tie-up with ESL
German sports broadcaster Sport1 has renewed its agreement with esports organisation DreamHack, with content to be distributed across its eSports1 pay-television channel
Klevv signs as T1 esports team’s memory partner, Lagardère brokers deal
Digital memory brand Klevv has signed as the Official Gaming Memory Partner for global esports team, T1 Entertainment & Sports