SN1 Trading, the consultancy and media rights agency, will use the Content Arena platform to distribute its recently acquired international rights to the top tier of Italian domestic basketball
Content Arena facilitates Lega Basket deals in Balkans, Greece, Cyprus and Bulgaria
Lega Basket Serie A, the organising body for the top division of Italian basketball, has further extended its broadcast reach through various rights deals in European markets
Sportradar to distribute international media rights for CBA League
Sports media and data firm Sportradar is to distribute international media rights for the Chinese Basketball Association League under a new multi-year deal beginning with the current season
FTX strikes $135m Miami arena naming rights deal
Deal is first major venue naming rights pact with a cryptocurrency exchange
FTX ‘poised’ to secure naming rights to Miami Heat arena
Cryptocurrency exchange FTX is reportedly in talks with Miami-Dade County about securing the naming rights to Miami Heat's stadium, which is currently known as AmericanAirlines Arena