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Serie B approves formation of new broadcast rights company

Luca Mazzitelli of AC Pisa during the Serie B match against Reggina 1914 (Photo by Gabriele Maricchiolo/NurPhoto via Getty Images)

Lega Serie B, the organising body for the second tier of Italian club football, has unanimously approved the formation of a new media company that will manage the sale and marketing of television rights…