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Lagardère brokers West Ham sponsorship with tyre manufacturer RoadX

West Ham United's Jarrod Bowen celebrates scoring his side's first goal during the Premier League match versus Southampton (by Rob Newell - CameraSport via Getty Images)

English Premier League football club West Ham United has added to its portfolio of official partners by agreeing a two-year deal with Chinese tyre manufacturer RoadX Tyres.

The contract, brokered by the Chinese division of the Lagardère Sports agency, names RoadX as West Ham’s official tyre partner.

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