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RFU unveils Continental Tyres sponsorship

Steve Grainger and Tarik Gorgun (Photo: RFU)

The English Rugby Football Union (RFU) has unveiled Continental Tyres as a new sponsor in a multi-year deal.

The German tyre manufacturer will become an 'Official Partner' to the England men's and women's senior rugby teams. The agreement will see Continental receive key branding assets, including LED perimeter advertising, as well as branding on screens around the stadium concourse, entrances and team areas, and also on the big screen.

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