HomeNewsSponsorship & MarketingFootballGlobal

Real Madrid bolster global sponsor tier with Softtek addition

Credit: Real Madrid

LaLiga club Real Madrid has signed up technology company Softtek as its latest sponsor in a global deal that will run until the end of the 2023-24 season and cover the club’s men’s and women’s teams.

As part of the agreement, Softtek will work with Real Madrid on the development of digital products tailored to the needs of the club’s fans.

You need to have an account to access our content

Find out more about our news, features and services

Already have an account? Sign in here