Alex Ovechkin’s heroics in leading the Washington Capitals to the 2018 Stanley Cup has helped place the superstar to the top of jersey sales for the 2018-19 season. Ovechkin finished sixth last season when the Toronto Maple Leafs’ Auston Matthews topped the sales chart.
In data released this week by Fanatics, Sidney Crosby of the Pittsburgh Penguins ranked second in jersey sales behind Ovechkin with the Vegas Golden Knights’ Marc Andre-Fluery ranking third. Ovechkin and Crosby have perennially been in the top ten for yearly jersey sales over the course of the last decade.
As ESPN reports participation in the the NHL’s outdoor games, the continuing popularity of the Vegas Golden Knights as well as the return of third jerseys for some teams have had an impact on shirt sales.
As reported earlier this week, the Capitals will soon likely join its sister team the NBA’s Wizards with alternate gaming-oriented broadcasts in the near future.