NZR-SAP deal aims to create ‘most technologically-advanced rugby union’

The New Zealand women's team lines up before the Autumn International match against England in 2021. (Photo by David Rogers/Getty Images)
The New Zealand women's team lines up before the Autumn International match against England in 2021. (Photo by David Rogers/Getty Images)

New Zealand Rugby (NZR) has signed its first-ever major technology sponsorship deal with software company SAP to accelerate the rugby union’s digital transformation across all areas of the business.

You'll need a subscription to continue reading

Discover our range of subscription choices, with options starting from £39/month

Already have an account? Sign in here

Read this next

Sponsorship & Marketing

Castore lands five-year Saracens deal in move into English rugby union

22 Jun 2021
Media

Fox Sports to air Premiership Rugby following MLR deal

14 Mar 2024
Media

Premiership Rugby secures blanket coverage in new TNT Sports deal

21 Mar 2024

Sportradar serves up AI-driven streaming technology Sportradar 4Sight to transform ATP coverage

27 Mar 2024
From our partners
Events

Round-Up: Under Armour sells MyFitnessPal, Rugby Australia rights deal, Tour Down Under cancelled, and more

2 Nov 2020