New tech and new players in media rights among the key topics at Sports Decision Makers Summit

The impact of new technology and new players with deep pockets on the US and global sports media rights will be examined at the inaugural Sports Decision Makers Summit in Miami on May 6 and 7, during a session featuring Pac-12 commissioner Larry Scott, Turner Sports senior vice-president Valerie Immele and Eric Conrad, Univision Deportes’ executive vice-president, sports programming and acquisitions.

The session will kick off with a keynote address from Larry Scott, a game changer throughout his career as a student-athlete, professional tennis player and sports executive. Before joining Pac-12, Scott served as chief executive of the WTA and chief operating officer of the ATP Tour. It is his firm belief that sport has the power to be a force for positive change has been the hallmark of his career, and this has made him in every role a bold, innovative leader with a vision for transformative change – from the expansion and revitalisation of the Pac-12 to equal prize money at Wimbledon.

His address will be followed by an expert panel featuring Valerie Immele, the senior vice-president of business for Turner Sports. An integral member of Turner Sports’ senior leadership team that has secured long-term, cross-platform TV and digital rights agreements with the NBA, NCAA, MLB, PGA of America and Uefa, few executives can match her knowledge of the US media market.

Joining her on the panel is one of the few who can: Univision Deportes’ Eric Conrad, who oversees sports programming, acquisitions and content development operations across all Univision’s platforms. He has played an instrumental role in establishing Univision Deportes as the home of soccer in the US by assembling the most robust portfolio of live soccer rights in the country. Before joining Univision Deportes in 2011, Conrad worked at ESPN, MLB and the NBA.

Media is one of seven business-critical subject strands to form the agenda for the Sports Decision Makers Summit, which takes place at the W Hotel, Miami Beach. Other strands include esports, sponsorship, fan engagement, gameday experience and betting.

The high-level speaker line-up also includes:

  • Al Guido, president of the San Francisco 49ers
  • Mark Lev, president of Fenway Sports Management
  • Mike Zavodsky, chief revenue officer of BSE Global
  • James Pallotta, president and chairman of Serie A team AS Roma and co-owner of the NBA’S Boston Celtics
  • George Pyne, founder and chief executive of Bruin Sports Capital.
  • Sean Bratches, managing director of commercial operations at Formula One
  • Eelco van der Noll, head of partnerships and experiential at AB InBev
  • Terrence Burns, executive vice-president for Global Sport at Engine Shop
  • Xavier O’Callaghan, head of FC Barcelona’s US operations
  • Charles Baker, co-chair of the sports industry group at O’Melveney
  • Sophie Goldschmidt, chief executive, World Surf League

Sports Decision Makers ushers in a new era of tightly-focused, data-driven events, designed exclusively for the people whose decisions determine the direction of sports business. It will cover a range of topic strands including media, sponsorship, the game day experience, betting, finance and fan engagement.

The Miami event is the first in a series that will move on to London, where it will be staged at the Rosewood Hotel, High Holborn on July 9 and 10.

Discussion and debate will be given context and direction by exclusive data drawn from a major research project to gauge the preferences and attitudes of 10,000 sports fans in the world’s most important sports markets, enabling the Sports Decision Makers Summit series to deliver on its promise of delivering unmatched value.