Login
Subscribe
Login
Subscribe
Media
Sponsorship
Insights
Reports
Data Analytics
Partnerships
The Long Game
PGR 2023
News
Articles
News In Brief
Markets
Europe
North America
Asia
United Kingdom
Sectors
Media
Sponsorship
Events
Technology
Betting
Industry Moves
Sports
Football
Basketball
American Football
Cricket
Esports
Motorsport
Home
News
Fan Engagement
Basketball
Canada
NBA, YouTube Shorts engage with Canadian fans
Shawn Medow
November 23, 2022
Share:
Link copied to clipboard
Dallas Mavericks' Dwight Powell (Courtesy: NBA)
League turns to video platform to boost fan engagement in the country
You'll need a subscription to continue reading
Discover our range of subscription choices, with options starting from £39/month
Access now
Already have an account?
Sign in here
Fan Engagement
Technology
NBA
NBA Canada
YouTube
Read this next
Business
NBA boosts Canadian presence with expanded preseason series
1 Jun 2015
Sports Betting
NBA League Pass uses Sportradar tech to integrate in-app betting
19 Mar 2024
Finance & Law
NBA to allow investment from sovereign wealth, pension funds
2 Dec 2022
White Paper | Future-proofing sports media: embracing AI for enhanced fan experiences
5 Apr 2024
From our partners
Sponsorship & Marketing
NBA renews PepsiCo sponsorship deal
1 Mar 2021