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NBA, Rajasthan Royals and more to speak at Sports Matters Academy marketing module

The second module of sports industry educational series Sports Matters Academy takes place next Tuesday, March 15, and will focus on the topic of marketing.

The module will feature a live, interactive online video discussion with senior sports marketing professionals: Sheila Rasu, vice president, marketing and communications, at NBA Asia; Shuchi Kulshreshtha, associate manager, brand marketing, at Indian Premier League team the Rajasthan Royals; Andrew Collins, chief executive at digital sports marketing specialists Mailman; Florian Jungbauer, SVP marketing at football rights agency Football Marketing Asia; Erica Kerner, chief marketing and communications officer at global sailing series SailGP; and Unmish Parthasarathi, founder and executive director at sports and entertainment industry consultancy Picture Board Partners.

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