The National Basketball Association is partnering with Apple Music and independent music label UnitedMasters to create the Base:Line playlist, which is designed to showcase up-and-coming hip hop artists.
The playlist, which will have about 40 songs and be updated every week, will be featured across NBA digital platforms, including NBA.com the NBA App, as well as league and team social media accounts on Facebook, Instagram, Twitter, YouTube, TikTok, Twitch, and Snapchat.
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