Munich European Championships attracted over 750m viewer hours

The mountain bike competition takes place at the 2022 European Championships (by Pim Waslander/Orange Pictures/BSR Agency/Getty Images)

This summer’s 2022 European Championships in Munich attracted more than 750 million viewer hours across the nine participating sports on free-to-air television and digital platforms, according to data released by organisers of the multi-sport event.

In its summary report to the final European Championships 2022 Board meeting held earlier this week, European Championships Management (ECM) presented key findings of the independent research it commissioned, along with data collected from the European Broadcasting Union (EBU) and other rights-holding broadcasters.

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